Upcoming Instagram Trends: August 2020

By Claire Martindale


A bi-weekly forecast of hot trends to watch out for the next time you are browsing Instagram


Terry Cloth

Bucket hats, shorts, bikinis and other pieces constructed of textured and comfortable terry cloth have seemed to be everywhere these past few weeks. Nostalgic to the texture and feel of your favorite beach towel with water-resistant makes in endless colours, terry cloth has been the summer-friendly fabric of choice for designers such as Frankies Bikinis, with their full line of terry cloth pieces. You can shop the Terry Collection here for both adorable and unique summer essentials.


T-Shirt Dresses

Oversized graphic t-shirts have been prevalent in the streetwear scene for a while now, and have made the transition from a winter layer to a summer must-have. Try throwing on a t-shirt dress over your bikini before you head off to the lake, or pair with terry cloth shorts and a bucket hat to beat the heat in style.


Tote Bags

Though baguette-style shoulder bags continue to be all the rage in the purse sector, canvas tote bags have been a summer staple amongst the majority of fashion influencers. Totes are the perfect everyday bag with practicality that will serve you anywhere from a picnic to the grocery store with its large size and washer-safe fabric. We love this tote from the hot new brand @oresund_iris with its unique shape and minimalist design.


Backless Tops

When your outfit calls for a long sleeve shirt but the weather says otherwise, look no further than a backless blouse. Backless shirts such as the Violetta Top sold by Princess Polly are a flexible staple to add to your closet this season as the fall nears. Tops such as these are perfect for layering and are guaranteed to serve you for numerous seasons and occasions.


Cowboy Boots

Western aesthetic, from large belts and wide-brim hats to cowboy boots, have been having a moment in the fashion spotlight. Though most consider leather boots a shoe fit for the colder months, cowboy boots such as this white pair from Revolve perfect any summer outfit, whether it be with a midi dress or your most-loved pair of denim cut-offs.




Claire Martindale is an editorial intern who is knowledgeable in all things fashion, sustainability, and social media.

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