TikTok Viral Products

By Haylee Thorson


TikTok has taken the world by storm. From trendy dances and funny memes to unconventional products and helpful tutorials, this app has something for everyone. And if you’re a beauty lover like us, you’ve probably come across a few of the products that have achieved TikTok cult status. Whether it be clay masks or color-changing lipstick, here are 10 of the beauty products TikTok loves and why you should try them out.

1. Maui Babe Browning Lotion


This first TikTok product is a necessity for anyone wanting to achieve a sunkissed tan without having to lay out in the sun for absurd amounts of time. Maui Babe is perfect for even the fairest of skin because it was specifically designed to speed up the tanning process. This means less time spent in the sun without having to sacrifice a perfect natural tan.


2. The Ordinary AHA 30% + BHA 2% Peeling Solution

Known for high quality products at incredibly affordable prices, The Ordinary AHA 30% + BHA 2% Peeling Solution is an absolute must for anyone struggling with acne, texture or dullness. It is a chemical exfoliant and will leave your skin extremely soft and smooth. At just $7.20, this product is the perfect way to treat your skin without breaking the bank.


3. Acai Your Boobies Lifting Boob Polish

This TikTok product is a fun one because it’s a bit unconventional. Vegan and cruelty free, this butter polish is designed to smoothen skin, reduce the appearance of stretch marks and eliminate fine lines. Featuring antioxidant ingredients like sea salt, vitamin A and retinol, this boob polish is gentle yet firming. In order to see results, all you have to do is apply in circular motions to your chest, wait 5-10 minutes, then rinse.



4. TheraBreath Fresh Break Oral Rinse Mild Mint


Out of all of the products that can be seen on TikTok, this is the one of the most common. Free of artificial colors and alcohol, this mouthwash is clinically-proven to fight bad breath for up to 24 hours. Unlike other mouthwash brands, TheraBreath mouthwash doesn’t sting or burn, and is 100% cruelty-free. One user even said that this mouthwash keeps her breath fresh for even longer than the guaranteed 24 hours!



5. Aztec Secret Indian Healing Clay

This face mask is another product that TikTokers absolutely swear by. At only $7.99, this product is made from 100% Natural Calcium Bentonite Clay and is perfect for anyone with acne prone skin. Users claim this mask can do anything from reducing acne scars and hyperpigmentation to healing cystic acne and small bumps. Not only that, but it can also be used as a natural deodorant, knee pack, bath soak and hair mask.



6. Pixi Glow Tonic

If your skin is in dire need of some TLC, you’re going to love Pixi Glow Tonic. This facial toner is packed with invigorating ingredients that are guaranteed to leave your skin feeling healthy and refreshed. With 5% glycolic acid for deep pore cleansing, aloe vera for a soothing sensation and red ginseng for skin rejuvenation, your face will enjoy every drop of this product. Better yet, this toner is cruelty-free and can be used morning and night!



7. e.l.f. Cosmetics Poreless Putty Primer


Looking for a primer that won’t make your pockets hurt? Look no further! This Poreless Putty Primer by e.l.f. Cosmetics is a cult favorite on TikTok and for a good reason. Infused with squalane for long-lasting hydration, this primer applies seamlessly and lasts all day. At only $8, this product minimizes pores, keeps makeup intact and makes skin feel silky smooth.



8. e.l.f. Cosmetics 16HR Camo Concealer

The second e.l.f. product on our list goes hand-in-hand with the first. Known as the dupe for Tarte’s award-winning Shape Tape, this concealer is only $6 and just as good! Available in over 25 shades, e.l.f. 's 16HR Camo Concealer does it all. From contouring and correcting to concealing and highlighting, this concealer’s formula is rich, creamy and provides maximum coverage.



9. Essence Kiss the Black Sheep Color-Changing Lipstick

This TikTok beauty product gained so much attention that it actually sold out on Ulta’s website! Known for its black hue and “magic” powers, this lipstick by Essence reacts to your skin’s pH and transforms into a shade of pink that perfectly complements your skin tone. Because the product is only $4, TikTokers across the nation flocked to beauty stores to buy it. If you’re lucky, you might be able to find this coveted product at your local CVS!


10. Ulta Juice Infused Lip Oil

Our tenth and final TikTok beauty product is perfect for anyone wanting to achieve a glossy pout. Infused with natural and soothing ingredients, Ulta’s Juice Infused Lip Oil provides your lips with hydration, nourishment and a soft sheen. Available in luxurious scents like coconut, tangerine and sweet rose, this $9 lip oil smells incredible and leaves your lips feeling deeply moisturized.



Haylee Thorson is an editorial writer who specializes in beauty, culture, and travel. Follow her on Instagram.

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